When you hang out with writers, you recognize the signs of a writer going through the “marketing” experience of self-publishing. They talk incessantly about social media, blogging, Amazon sales, and finding high-quality reviews. Yep, you’ve got it; they are in the marketing phase.
For most writers, this experience means lost sleep, gray hair, and various signs of outward stress. Sure, there are writers out there that love selling their wares, but you and I aren’t one of them! For us, it can feel a little like selling your soul. We’re writers, not sales people.
The truth is that if you want to sell your books, you will have to be part of that process (unless you are an all-star author). That means putting in the time to build a platform, finding internet spaces to shout about your book, and handing out the occasional “bookcard” or bookmark.
I know, you’d rather be writing. I feel your pain! For me, balancing between a writing project and the marketing side is what keeps me sane. If I had to do all marketing at one time, it would dry out my passion for writing.
So, if you see the signs, help a fellow author out. Take them to coffee, listen to them rant, then brainstorm the next book idea.
Not quite at the marketing stage yet, but my sister and I are always thinking about it and, frankly, we’re daunted by the thoughts! We’re focusing on writing our books, but we’re conscious of the fact that it’s in our best interest to try to reach out and build a network of other writers and would-be readers. Thanks for sharing that feeling! 🙂
Yep. That’s it in a nutshell. We have book marketing on the brain. Thank you for sharing this.